Author Archives: prssaud

We’re all aware of the political unrest presently unfolding in the Middle East. Most of us, connected and worldly university students that we are, probably found out through our constant and beloved social media sites. It’s how we share ideas, current events,and now political operations around the world, and why wouldn’t we tune in to hear the latestContinue reading “Social Media: Channel for Free Speech or the Catalyst to Political Unrest?”

A challenge is always meant to test your mettle as an individual; consequently, not everyone looks for one. The PRSSA Challenge was designed to be just that – a true challenge for all of the participants involved. Essentially, the name of the game meant that we were to compete against one another, and our desireContinue reading “What’s in a Challenge?”

For the past few weeks, Charlie Sheen has been a PR professional’s worst nightmare.  Sheen has pretty much taken over the task of managing his image, even making this comment about his publicist of over seven years, Stan Rosenfeld: “I respect Stan, he was doing the best he could … but … I probably wouldContinue reading “Charlie Sheen—A PR Nightmare, or “Winning” Record Holder?”

Need to find a fancy restaurant for that anniversary you forgot? There’s an app for that. Need a flashlight to find your apartment key that you dropped? There’s an app for that. Lacking a cowbell for you town’s major football game? There’s an app for that. Those five words have only recently begun resonating inContinue reading “The 21st Century ‘App Boom’: Beneficial to Whom?”

Ready to put your knowledge of public relations to the test? Join us for the first-ever PRSSA Challenge, on Monday, March 14, in Gore 302 at 7 p.m. Registration is free, but space is limited, so sign up here as soon as possible! Registration ends Friday, March 4. Participants will be broken up into teams of fiveContinue reading “PRSSA Challenge!”

Picture completing a project under the close supervision of a boss. Now, I want you to imagine completing this same project under the close supervision of 45 bosses. This was how I felt at my first PRSA Delaware meeting when I was told to speak in front of the 45 PR professionals at this week’s meeting.Continue reading “The PRSA Delaware Media Experience”

Over the past summer and for a short period during winter break, I had the amazing opportunity to intern for the corporate communications department of a leading global hospitality company. I was blessed with experience, opportunity, and most prominently, a fit of anxiety. Upon finishing the internship, my head reeled with doubt: what if IContinue reading “To the Internship and Beyond: Networking as a Student Intern”

As I was following the PR world on Twitter last week, I watched a very interesting event unfold. During the night of February 16th, an employee who tweets for the American Red Cross accidently tweeted a personal thought under the organization’s twitter account. Gloria Huang posted on Twitter, “Ryan found two more 4 bottle packs ofContinue reading “Crisis Public Relations- Drunken American Red Cross?”

Written by Kayley Conti This past winter I was awarded an internship at a fabulous Madison Avenue public relations agency, Hunter Public Relations, owned by PRSSA-UD’s national advisor, Grace Leong. During my 5 weeks at Hunter PR I was exposed to the field of Public Relations up close and personal.  Here are the top threeContinue reading “From Newark to New York: Top three things I learned during my internship at Hunter PR”

PRSSA-UD has a busy semester ahead! We will be taking our members on multiple PR-related field trips, including one to New York and another to a Phillies game, and to the regional activity hosted by Penn State University PRSSA. We also have a great speaker line-up for our general meetings. Check out this tentative scheduleContinue reading “Spring Semester News”