General Meeting Round Up: What You Missed on 10/6

At last week’s general meeting on October 6, we discussed the PRSSA 2014 National Conference in Washington D.C. which was attended by representatives from our Chapter, including executive board and general members. At this conference, our e-board had the opportunity to meet and interact with their counterparts from other universities in different activities and workshops. Before we wereContinue reading “General Meeting Round Up: What You Missed on 10/6”

Paws and Public Relations

Most communication students say they learned career skills from professors and professionals, but few can boast wisdom learned from a canine source, as I have from my basset/beagle mix, Rosie. This summer, Rosie and I fulfilled our dream of becoming a certified therapy team with Paws for People, a nonprofit organization that provides pet-assisted visitationContinue reading “Paws and Public Relations”

Interning at KEDS: Communications Summer Internship Experience and 3 Tips

This past summer, I interned at Keds Shoes headquarters. My responsibilities included organizing and preparing sample shoes for meetings, photo shoots and reviews, giving my own input on the Spring and Summer 2015 lines and pulling materials for the 2015 Holiday line. I was also sent to do fieldwork at stores in Boston for theContinue reading “Interning at KEDS: Communications Summer Internship Experience and 3 Tips”

How to Write a Stellar Press Release

As a senior in my final semester, writing an effective press release is arguably the most important PR skill I learned thus far. Thanks to some exceptional UD professors and an article from PR Daily, I learned a few tricks on how to write to impress: Remember your audience Press releases are sent to journalists.Continue reading “How to Write a Stellar Press Release”

The First Of Many Successful Meetings

PRSSA-UD shattered records of attendance at its very first general meeting on Monday, September 8 with a whopping 101 students packed into a Gore Hall classroom. Intrigued, the crowd sat and stood in any spot they could grab to hear the inspiring Laura Woodin share some of her wisdom on how to succeed in theContinue reading “The First Of Many Successful Meetings”