New executive board spotlight: VP of Professional Development, Laura Hepp

– Name: Laura Hepp – Class year: Junior – PRSSA E-Board Position: Vice President of Professional Development – Nickname: I have no idea! – Favorite meal/foods: Lunch! I’m a veggie addict with an additional love for soups and salads…needless to say, lunch makes me very happy. – If you could meet anyone: Maya Angelou, Kristin Chenoweth,Continue reading “New executive board spotlight: VP of Professional Development, Laura Hepp”

PRSSA- The Reason I’ll Be Successful

One word to describe the first day at your first internship? Horrifying. Walking into Needham Partners on my first day of my first ever internship was one of the most nerve-wracking  days of my life. I was so scared I wasn’t going to be good enough, that I wasn’t going to be the intern theyContinue reading “PRSSA- The Reason I’ll Be Successful”

Facebook Analytics: What You Need to Know

Many public relations professionals are tasked with monitoring and managing the numerous social media accounts for the different clients they work with. Since clients need their brands to be seen by their targeted audience in order to do well against competition, it is up to the PR professionals to make sure that the social mediaContinue reading “Facebook Analytics: What You Need to Know”

Member Spotlight: Betsey Coulbourn

Many PRSSA-UD members had internships this winter, and Betsey Coulbourn was one of them.  Coulbourn is a sophomore and she interned under the public relations director for Meals on Wheels Delaware over winter session. “I learned how to write effective blog posts, tweets, and Facebook statuses for the organization,” Coulbourn said. “I also was thereContinue reading “Member Spotlight: Betsey Coulbourn”