New executive board spotlight: President, Natalie Hines

– Name: Natalie Hines – Class year: Senior – PRSSA E-Board Position: President – Nickname: Nat, Natty, and Patty – Favorite meal/foods: Spaghetti for lunch or dinner, or a mid-day snack. Also, chips and salsa. Don’t forget the guac! – If you could meet anyone: Taylor Swift, Ellen DeGeneres and Jimmy Fallon. – Dream career: I aspire to work in communications orContinue reading “New executive board spotlight: President, Natalie Hines”

True or False? Communication Crises Burn Like Wildfires

It seems as though several major crises occurring in the world today could have been avoided or saved with effective communication; whether that consists of sending out tweets, email updates or news releases to the media – crisis communication has taken on a new role in the world of public relations; an essential element. InContinue reading “True or False? Communication Crises Burn Like Wildfires”

New executive board spotlight: Historian, Elizabeth Coulbourn

Name: Elizabeth Coulbourn -Class Year: Senior PRSSA E-Board Position: Historian -Nickname: Betsey Boodle – Favorite meal/foods: Breakfast–anything with eggs and sirracha. – If you could meet anybody, who would it be? Janis Joplin. – Dream career: To combine my love of public relations, government, policy, journalism, and Islamic studies. Working for a government agency is my dream.  –Continue reading “New executive board spotlight: Historian, Elizabeth Coulbourn”

Social Media Safety Tips for Young PR Professionals

With social media being such a great outlet for people to speak their minds, it also has created an issue—what is too much to be put online? What is okay to be shared, and what should not be?  Sometimes, it is hard to determine, but it is important for students looking to enter the worldContinue reading “Social Media Safety Tips for Young PR Professionals”

New executive board spotlight: VP of Professional Development, Laura Hepp

– Name: Laura Hepp – Class year: Junior – PRSSA E-Board Position: Vice President of Professional Development – Nickname: I have no idea! – Favorite meal/foods: Lunch! I’m a veggie addict with an additional love for soups and salads…needless to say, lunch makes me very happy. – If you could meet anyone: Maya Angelou, Kristin Chenoweth,Continue reading “New executive board spotlight: VP of Professional Development, Laura Hepp”

PRSSA- The Reason I’ll Be Successful

One word to describe the first day at your first internship? Horrifying. Walking into Needham Partners on my first day of my first ever internship was one of the most nerve-wracking  days of my life. I was so scared I wasn’t going to be good enough, that I wasn’t going to be the intern theyContinue reading “PRSSA- The Reason I’ll Be Successful”

New executive board spotlight: Finance & Fundraising Director, Katherine Bartell

– Name: Katherine Bartell – Class year: Sophomore – PRSSA E-Board Position: Finance and Fundraising Director – Nicknames: Kat, Kitty, and Kitty Kat – Favorite meal/foods: Breakfast-chocolate chip pancakes Lunch- Boneless Teriyaki Wings  Dinner- Chinese Food – If you could meet anyone: If I could meet anyone in the world, it would be Carrie Underwood, because she is incredibly talented, hardworkingContinue reading “New executive board spotlight: Finance & Fundraising Director, Katherine Bartell”

Facebook Analytics: What You Need to Know

Many public relations professionals are tasked with monitoring and managing the numerous social media accounts for the different clients they work with. Since clients need their brands to be seen by their targeted audience in order to do well against competition, it is up to the PR professionals to make sure that the social mediaContinue reading “Facebook Analytics: What You Need to Know”

Everything You Need to Know About Informational Interviews

For many students, choosing the perfect career path is a daunting and nerve wracking experience. Communication majors have a plethora of job opportunities, but some do not know their perfect fit or how to pursue them. A little, overlooked gem called the informational interview, however, is a way to open students’ eyes and put themContinue reading “Everything You Need to Know About Informational Interviews”

5 Ways to Enhance Your Twitter Presence!

Twitter can be your professional best friend, or your worst nightmare. Interacting with social media opens the doors to networking opportunities and exposure that can transform your online presence and help you develop your personal brand. Before you post your next Tweet, consider these five ways to optimize your allotted “140 characters or less:” 1-Continue reading “5 Ways to Enhance Your Twitter Presence!”